UNISOM AND JULIAN EDELMAN PUT FANTASY STRESS
TO REST

Fantasy football is serious business. Fans have even found themselves losing sleep over whether their pick is going to perform the next day. Luckily, Unisom tapped a pro to put your fantasy stress to rest.

Over the course of the 2025 season, Julian Edelman dished out real-time fantasy football advice. Fans could tune in to get advice on who to drop, who to grab and what trends we’re seeing over the season. This Rolling Stone-featured partnership helped expand the usage occasions for America’s #1 doctor-recommended sleep aid.

IMPACT:

669M EARNED
IMPRESSIONS

2.3% SALES INCREASE IN
SLEEP TABS